Why the Practice of Search Needs Strategic Vision
It may be easy to think that to achieve favorable search results on Google, Bing or Yahoo, simply putting up a video, blogging or posting to Facebook and Twitter will get the job done. However, to...
View ArticleSearch Engine Optimization – A Top Down Approach
Increasing visibility using search marketing practices can be complex. At Get Page One, we emphasize the importance of having strategic vision to achieve favorable search results via the use of organic...
View ArticleExperiential Marketing: The Need for Expertise
Last month, we wrote how the combination of search marketing, social media marketing, analytics and consumer experiences can combine to tell a more complete story about how a brand uses the Internet to...
View Article4 Reasons Why Social Share Buttons Should Be A Part of Your Search Engine...
Have you considered adding social share buttons to your website or blog as part of your search engine marketing strategy? Although the implementation seems daunting, it is actually an excellent...
View ArticleClik here to view.
The Science Of Social Media Marketing And Campaign Longevity For Emerging Brands
Last week, Dan Zarrella broke the Guinness World Record for the “biggest online marketing seminar”, claiming a title that most search engine marketing “gurus” would kill for! Zarrella definitely held...
View ArticleClik here to view.
Takeaways From The Innotech Austin eMarketing Summit
Last Thursday we attended a full day of online marketing sessions/panels at the annual InnoTech Austin eMarketing Summit. The crowd was largely made up of local online marketing professionals, but...
View ArticleClik here to view.
Social Signals And What Google+ is Really All About
Ever since Google launched the Search Plus Your World (SPYW) feature in their search results, “social signals” have become a hot buzz phrase to describe the way Google has adapted their ranking...
View ArticleGoogle’s Project Glass and the Future of SEO
When the powers of Google declared they were creating a driverless-car, people thought it was impossible and outlandish. Then, when they said they were going to create a pair of glasses that would...
View ArticleGoogle AdWords Announces Enhanced Campaigns
On Wednesday of this week, Google announced that AdWords is being, “upgraded…by rolling out enhanced campaigns. This is a first step to help you more simply and smartly manage your ad campaigns in...
View ArticleClik here to view.
Category or Filter? Setting Up Your Online Store to Help Your SEO
Should this be a category or a filter? This is a question that I have come across while working with our clients and one I’m sure many think about when launching their ecommerce store. The problem is...
View ArticleClik here to view.
Call Tracking Numbers and Local Search
Why Avoid Call Tracking Numbers? For many marketers, call tracking numbers can be incredibly valuable tools to measure the effectiveness of your marketing tactics. Many of them don’t realize that this...
View ArticleClik here to view.
URL Parameters & Avoiding Duplicate Content
URL Parameters in Webmaster Tools In order to prevent Googlebot from crawling duplicate content on your site, it’s important to carefully consider URL parameters. A few benefits of preventing Googlebot...
View Article
